Built for Spot LTL Pricing

Smarter Pricing.
Better Profits.

SORS IQ prices every spot shipment individually, in real time, so carriers win more freight without giving away margin.

See How It Works
Live quoteSpot LTL
Saint Louis, MO Louisville, KY
6,570 lbs · Class 65 · 7 pallets · 256 mi
Cost-based foundation$1,059.10
Value-based adjustment+ $61.21
SORS price$1,120.31
Willingness to pay85%
Illustrative example. Figures are bounded by your floors, caps, and stability rules.
The problem

Every Quote Is a Knife's Edge

On every spot quote, two risks pull against each other. Most pricing systems force you to pick one.

Price too low

You win the freight.

But you lose margin on every single load.

vs
Price too high

You protect your margin.

But you lose the load to a competitor.

You no longer have to take the good with the bad. Make every price work for your goals.

SORS IQ recommends the price with the highest expected profit for each shipment, grounded in what similar buyers actually accepted.

The profit frontier

You're Pricing Below the Frontier

Static tariffs leave money on the table. For any level of freight you take on, there is a price that maximizes expected profit. SORS IQ moves each shipment toward that point.

Your current state
Static rates win freight but lose margin, sitting well under the curve.
The frontier
The maximum-profit price SORS targets, shipment by shipment.
ProfitShipments pricedProfit frontierProfit gapShipment gapMaximum profitYour current state
Conceptual model of profit optimization, adapted for spot LTL.
How it works

Three Moves on Every Quote

Targeted decisions at the shipment level, not broad changes across entire lanes or customer tiers.

Hold Price Where It's Already Converting

Keep the margin on freight you're already winning. No reflexive discounting.

Preserve margin

Raise Where The Buyer Will Bear It

Add margin on low-sensitivity shipments that today's flat rates leave on the table.

Capture upside

Walk Away From The Wrong Freight

Decline loads that lose money when capacity is tight, so your network stays profitable.

Protect capacity
The same three moves, applied across your network:
Increase market reachQuote new lanes with confidence, priced to win where flexibility pays.
Fill unused capacityMatch underutilized space to freight that lifts overall yield.
Balance the networkSupplement difficult lanes with complementary, profitable freight.
Across the lifecycle

Pricing That Doesn't Stop at the Quote

Freight changes between booking and settlement. SORS re-rates as it does, so the price stays right the whole way.

API

Delivered as an API into your rating stack. You call, SORS prices, and the same engine handles every re-rate downstream. No screen to babysit.

1
Before the quote

Prospective costing

Model the true landed cost of a shipment before you commit to a number.

2
At the quote

Profit-anchored price

A price returns in the quote response, bounded by your floors, caps, and policy.

3
In transit

Re-rate on change

Reweighs, reclassification, and new accessorials flow back through the same engine.

4
At settlement

Defensible final charge

The settled price stays accurate and explainable, which means fewer disputes.

The platform

Custom-Built for Spot LTL

Enterprise-grade performance designed specifically for the demands of spot LTL pricing.

Hands-On Operations

  • Custom model built for your network
  • A/B tested so you see the lift yourself
  • Daily standups during onboarding
  • Proactive storm and disruption planning

Developer Friendly

  • Custom-built Java SDK
  • Comprehensive API documentation
  • Dedicated integration support
  • 2-4 week typical onboarding

Smarter Pricing

  • Built on established pricing science
  • Learns from every quote outcome
  • Profit frontier optimization
  • Shipment level pricing, not broad rules
Industry research

Technique Proven in Other Industries

Continuous, individualized pricing reshaped airlines, hospitality, and e-commerce. SORS brings that discipline to spot LTL.

Industry resultsThe figures below are published results from other sectors. They show the ceiling continuous, individualized pricing can reach.
$1.4B
American Airlines

Quantified revenue benefit over three years from yield management, per the airline's own published estimate.

$100M+
Marriott

Incremental annual revenue captured by pricing each room to its demand.

2.5M+
Amazon

Daily price changes from continuous, algorithmic pricing, roughly 50x the monthly total of its largest competitors.

FAQ

Questions, Answered Plainly

We meet skepticism head-on. Here's what we share and what we protect.

How does SORS help my business?
SORS IQ enables you to sell smarter. It balances freight win rates with margin protection so every quote moves you closer to profitability. The result is revenue lift and stronger margins, similar to the transformations seen in airlines, hospitality, e-commerce, and ride-hailing.
What makes SORS IQ different from traditional pricing methods?
Traditional static tariffs and basic dynamic systems shuffle between fixed rates. SORS IQ is different: it generates individualized, real-time offers. It's customer-aware, profit-anchored, and built with guardrails for stability. Every quote becomes a data point, feeding back into the system to continuously improve future guidance.
How is my data handled and secured with SORS IQ?
Your data is encrypted in transit and at rest, stored securely, and handled under strict controls. We follow industry best practices for data security and access management. Protecting the confidentiality and integrity of your data is central to how SORS operates.

Start With a Conversation

A 30-minute call about your network, your freight, and the systems you rate on today, so we can see exactly where SORS fits. No figures, no commitment.

Typically a single call to start. We map the fit before anyone talks pricing.